William Hill Casino Club and The Daily Star: tacky advertising and a vastly misleading jackpot winner claim

William Hill Casino Club and The Daily Star: tacky advertising and a vastly misleading jackpot winner claim

William Hill Casino Club is a Playtech-powered casino licensed to UK bookmaker William Hill and operated in Gibraltar under the Gibraltar Regulatory Authority.


I recently came across this Daily Star news report, "Flu-hit Kevin wins 100K from sickbed":

A man suffering from swine flu has won £100,000 at an online casino while recuperating in his sick bed.

Kevin Packer, a 28-year-old carpenter from Surrey, had never tried online gambling before, but that didn't prevent him from winning the jackpot at William Hill's Casino Club, reports the Daily Star.

(more)

The win is also listed on the William Hill Casino winners page:




The article itself makes some bizarre claims: it doesn't take £100,000 to become a PE teacher, since assuming your local council will not fund the course, which is unlikely considering the high demand for teachers, then a PGCE qualification costs about £5000 to complete.

It also seems strange to be downloading online casino software, setting up an account and playing a slot machine, none of which you have any previous experience, at a time when you're recovering from a potentially fatal illness.


However, the most interesting aspect of the claim is that the player could not win £100,000 from a £30 freebie at William Hill Casino.

He could, in fact, only claim £200.


Take a look at the William Hill bonus terms and conditions:

6. Please note: A player may make only one withdrawal of any winnings earned using a No Deposit Bonus, and this withdrawal is limited to a maximum amount of £200. Any remaining winnings will be deleted from the player's account, upon making this one-time withdrawal request up to such maximum amount.

So, according to the letter of bonus law, Mr. Packer will only be paid £200 of his £100,000 jackpot, one five hundredth of the total win. William Hill will remove the additional £99,800.

What a pity he didn't read the terms and conditions.


Funnily enough, William Hill Casino is not lying about anything, assuming the basic facts are correct: the player did, in fact, win a jackpot of one hundred thousand pounds. The fact that the casino will reclaim ninety nine thousand eight hundred pounds, and pay him two hundred, doesn't change this.

I reckon, however, that losing the vast majority of the win, and receiving a relative pittance in its place, will make a bit of a difference to Kevin Packer.


What shabby, misleading marketing tactics on the part of a reputable UK bookmaker.


This is not, in fact, the first occurance of misleading advertising on the part of a Playtech casino.

Two months ago, Joyland Casino withheld fully £2,000,000 from a £4,000,000 jackpot winner, again misleadingly stating that she had "won" the full amount - see my William Hill, Joyland Casino and Playtech article. Ironically, William Hill were again involved, but on this occasion they had acquired the casino in question from Playtech after the winnings' confiscation had taken place, so their liability was limited.


Since Silvia P was denied two million dollars of her $4,000,000 win, maybe William Hill will do the decent thing and pay Kevin Packer his full £100,000 win?

I won't be holding my breath.

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